Toonami Ratings Thread 2.0

[Mr Owl]

any updates?

[Blatch]

There's a ratings delay because of Thanksgiving. Check back here tomorrow.

[OwlChemist81]

http://www.showbuzzdaily.com/articles/showbuzzdailys-top-150-saturday-cable-originals-network-finals-11-24-2018.html

I believe everything that was eligible made it, but those 18-34 numbers are SCARY low. They're actually on a par with last week's primetime Attack On Titan marathon episodes though with the exception of Dragon Ball Super:

• Dragon Ball Z Kai (repeat) (ADSM, 9:00 PM, 30 min.) • 0.486 million viewers (#66) • 0.30 HH (#65) • 0.17 A18-49 (#41) • 0.18 A18-34 (#16) • 0.17 A25-54 (#64)
• Attack on Titan (repeat) (ADSM, 9:30 PM, 30 min.) • 0.309 million viewers (#89) • 0.22 HH (#81) • 0.11 A18-49 (#81) • 0.13 A18-34 (#36) • 0.11 A25-54 (#92)
• Attack on Titan (repeat) (ADSM, 10:00 PM, 30 min.) • 0.276 million viewers (#92) • 0.21 HH (#84) • 0.10 A18-49 (#91) • 0.12 A18-34 (#43) • 0.09 A25-54 (#99)
• Attack on Titan (repeat) (ADSM, 10:30 PM, 30 min.) • 0.258 million viewers (#93) • 0.19 HH (#90) • 0.10 A18-49 (#91) • 0.12 A18-34 (#43) • 0.10 A25-54 (#96)
• Read more: https://programminginsider.com/saturday-final-ratings-ohio-state-maryland-on-abc-in-early-afternoon-is-the-top-saturday-telecast-among-adults-18-34-and-all-key-male-demos/

Still, the average for a 0.12 in 18-34 is around 82K, which was low enough 10 years ago to get "Craptacular Encore Saturday" cancelled, but I guess Toonami is playing a different ball game. Back then Nielsen ratings were HARDBALL!! while now they're more like slow-pitch softball. I guess having one ratings driver on a 7-hour block is decent though, and the block did actually seem to improve in key demos after the DBS spike later in the night.

Edited November 28, 2018 by OwlChemist81

[brianycpht]

I think the block (TV in general as well) is starting to lose some ground with younger viewers. Makes sense considering they have cut the cord at a faster pace and the with the younger end of the demo, we are starting to get people who don’t have a strong connection to the original block.

Although, just earlier this year, the opening part of the block with the help of a Family Guy lead in was still top 10 18-34. Maybe it just can’t draw those viewers without something like that 

[The1gairon]

On par? You see the Dragonball Super episode is 650K, which is really good!

... people still really like Tomb Raider!

[OwlChemist81]

I was talking about the other shows. Both Boruto and Mob Psycho 100 got a 0.12 in 18-34, which is the same as the 2nd and 3rd episodes of Attack on Titan during the marathon.

DBS had 650K total viewers, yes, but only a 0.22K in 18-34, which is pretty low for it. The culprit is clear by looking at the F12-34 column: young women just aren't watching this Toonami anymore, despite scant attempts in FLCL Alternative and maybe a couple other shows to cater to them. They'd rather watch whatever romantic schlock Hallmark vomits out that night, as is evidenced by the 2nd-place finish from the movie this week in that demo.
 

[The1gairon]

This is one problem that I never realized until now that Toonami may be falling victim to: no women representation.  With female roles being more prevalent in anime than male roles, you'd think Toonami would have its fair share of anime that stars a woman. However, those anime tend to be either fanservice or idol anime, which Toonami can't air due to it being out of its genre, AND the most popular anime titles are aimed at little boys, which means they all star boy characters instead. We need more anime like Kill la Kill or Michiko and Hatchin.

Edited November 28, 2018 by elfie

[brianycpht]

44 minutes ago, elfie said:

This is one problem that I never realized until now that Toonami may be falling victim to: no women representation.  With female roles being more prevalent in anime than male roles, you'd think Toonami would have its fair share of anime that stars a woman. However, those anime tend to be either fanservice or idol anime, which Toonami can't air due to it being out of its genre, AND the most popular anime titles are aimed at little boys, which means they all star boy characters instead. We need more anime like Kill la Kill or Michiko and Hatchin.

I hope we can get Konosuba if that gets a dub

[brianycpht]

55 minutes ago, OwlChemist81 said:

I was talking about the other shows. Both Boruto and Mob Psycho 100 got a 0.12 in 18-34, which is the same as the 2nd and 3rd episodes of Attack on Titan during the marathon.

DBS had 650K total viewers, yes, but only a 0.22K in 18-34, which is pretty low for it. The culprit is clear by looking at the F12-34 column: young women just aren't watching this Toonami anymore, despite scant attempts in FLCL Alternative and maybe a couple other shows to cater to them. They'd rather watch whatever romantic schlock Hallmark vomits out that night, as is evidenced by the 2nd-place finish from the movie this week in that demo.
 

Admittedly, in the past AS has touted how they’ve been #1 in young male demographics. I hope they haven’t abandoned going after the female demo. 

2015 had a lot of girl power on the block. Since then the shows have increasingly been male centric 

[OwlChemist81]

Getting SAO 3 would probably help.

With Boruto getting a 0.13 and DBS getting a 0.26, I wondered: when the final numbers come in, will DBS get the fabled 200% retention in Adults 18-49?

The answer is: not quite.

https://programminginsider.com/saturday-final-ratings-michigan-ohio-state-on-fox-is-the-most-watched-college-football-regular-season-telecast-of-the-season/

11/24/18 - Total Viewers
Show	Viewers	Retention
DBZ Kai	450,000
MHA	420,000	93.33%
Shippuden	398,000	94.76%
Boruto	420,000	105.53%
DBS	650,000	154.76%
MP100	396,000	60.92%
AOTS3	369,000	93.18%
JoJo4	338,000	91.60%
B. Clover	344,000	101.78%
H×H	303,000	88.08%
FLCL3	253,000	83.50%
PTE	193,000	76.28%
Lupin	150,000	77.72%
Jack	175,000	116.67%
AVERAGE	347,071	42nd of 47
11/24/18 - Adults 18-49
Show	Viewers	Retention
DBZ Kai	174,000
MHA	177,000	101.72%
Shippuden	156,000	88.14%
Boruto	169,000	108.33%
DBS	329,000	194.67%
MP100	185,000	56.23%
AOTS3	206,000	111.35%
JoJo4	198,000	96.12%
B. Clover	199,000	100.51%
H×H	168,000	84.42%
FLCL3	123,000	73.21%
PTE	87,000	70.73%
Lupin	79,000	90.80%
Jack	93,000	117.72%
AVERAGE	167,357	46th of 47

Good Lord, what the hell happened to the back end!? That 79,000 for Lupin at 3 AM is a record low for any timeslot, but I totally expect Gundam IBO Season 2 to eclipse it--but I don't care; it's re-airing, so *pffft*!

But I digress. In case you're wondering, that's a mere 0.06 in 18-49. Even the lynchpin that is DBS wasn't enough to save the block from being ranked just above the egg the AOT marathon laid last week in 18-49! Ironically, AOT's rerun is a strength this week, as it placed 2nd in adults 18-49!

At this point, it almost seems to me what would be best for the block is a double-shot of DBS at 10:30 or 11, previous week's encore followed by this week's new episode. Of course, I have no idea where in the hell they would put that...

Edited November 28, 2018 by OwlChemist81

[PokeNirvash]

Oh well, at least the Game/Win did decent.

[brianycpht]

2 minutes ago, OwlChemist81 said:

Getting SAO 3 would probably help.

With Boruto getting a 0.13 and DBS getting a 0.26, I wondered: when the final numbers come in, will DBS get the fabled 200% retention in Adults 18-49?

The answer is: not quite.

https://programminginsider.com/saturday-final-ratings-michigan-ohio-state-on-fox-is-the-most-watched-college-football-regular-season-telecast-of-the-season/

11/24/18 - Total Viewers
Show	Viewers	Retention
DBZ Kai	450,000
MHA	420,000	93.33%
Shippuden	398,000	94.76%
Boruto	420,000	105.53%
DBS	650,000	154.76%
MP100	396,000	60.92%
AOTS3	369,000	93.18%
JoJo4	338,000	91.60%
B. Clover	344,000	101.78%
H×H	303,000	88.08%
FLCL3	253,000	83.50%
PTE	193,000	76.28%
Lupin	150,000	77.72%
Jack	175,000	116.67%
AVERAGE	347,071	42nd of 47
11/24/18 - Adults 18-49
Show	Viewers	Retention
DBZ Kai	174,000
MHA	177,000	101.72%
Shippuden	156,000	88.14%
Boruto	169,000	108.33%
DBS	329,000	194.67%
MP100	185,000	56.23%
AOTS3	206,000	111.35%
JoJo4	198,000	96.12%
B. Clover	199,000	100.51%
H×H	168,000	84.42%
FLCL3	123,000	73.21%
PTE	87,000	70.73%
Lupin	79,000	90.80%
Jack	93,000	117.72%
AVERAGE	167,357	46th of 47

Good Lord, what the hell happened to the back end!? That 79,000 for Lupin at 3 AM is a record low for any timeslot, but I totally expect Gundam IBO to eclipse it. In case you're wondering, that's a mere 0.06 in 18-49. Even the lynchpin that is DBS wasn't enough to save the block from being ranked just above the egg the AOT marathon laid last week in 18-49!

While the average is pretty low and similar to last week, many of the individual timeslots did significantly better head to head.

Im thinking IBO could do under 100k as a regular thing. It’s an odd thing to air at 3am. That’s where you think you’d put episodic casual things like PTE and Jack. It would probably be better paired with Titan in the 2am hour

[Mr Owl]

7 hours ago, OwlChemist81 said:

Getting SAO 3 would probably help.

With Boruto getting a 0.13 and DBS getting a 0.26, I wondered: when the final numbers come in, will DBS get the fabled 200% retention in Adults 18-49?

The answer is: not quite.

https://programminginsider.com/saturday-final-ratings-michigan-ohio-state-on-fox-is-the-most-watched-college-football-regular-season-telecast-of-the-season/

11/24/18 - Total Viewers
Show	Viewers	Retention
DBZ Kai	450,000
MHA	420,000	93.33%
Shippuden	398,000	94.76%
Boruto	420,000	105.53%
DBS	650,000	154.76%
MP100	396,000	60.92%
AOTS3	369,000	93.18%
JoJo4	338,000	91.60%
B. Clover	344,000	101.78%
H×H	303,000	88.08%
FLCL3	253,000	83.50%
PTE	193,000	76.28%
Lupin	150,000	77.72%
Jack	175,000	116.67%
AVERAGE	347,071	42nd of 47
11/24/18 - Adults 18-49
Show	Viewers	Retention
DBZ Kai	174,000
MHA	177,000	101.72%
Shippuden	156,000	88.14%
Boruto	169,000	108.33%
DBS	329,000	194.67%
MP100	185,000	56.23%
AOTS3	206,000	111.35%
JoJo4	198,000	96.12%
B. Clover	199,000	100.51%
H×H	168,000	84.42%
FLCL3	123,000	73.21%
PTE	87,000	70.73%
Lupin	79,000	90.80%
Jack	93,000	117.72%
AVERAGE	167,357	46th of 47

Good Lord, what the hell happened to the back end!? That 79,000 for Lupin at 3 AM is a record low for any timeslot, but I totally expect Gundam IBO Season 2 to eclipse it--but I don't care; it's re-airing, so *pffft*!

But I digress. In case you're wondering, that's a mere 0.06 in 18-49. Even the lynchpin that is DBS wasn't enough to save the block from being ranked just above the egg the AOT marathon laid last week in 18-49! Ironically, AOT's rerun is a strength this week, as it placed 2nd in adults 18-49!

At this point, it almost seems to me what would be best for the block is a double-shot of DBS at 10:30 or 11, previous week's encore followed by this week's new episode. Of course, I have no idea where in the hell they would put that...

a filler beat 2 premiers again 

not alot of love for AOT huh?

[OwlChemist81]

Well, this is not good:

PRE-TOONAMI CN 11/24/18:
The Amazing World of Gumball (repeat) (TOON, 8:00 PM, 30 min.) • 0.580 million viewers (#57) • 0.33 HH (#57) • 0.15 A18-49 (#58) • 0.18 A18-34 (#26) • 0.14 A25-54 (#83)
The Amazing World of Gumball (repeat) (TOON, 8:30 PM, 30 min.) • 0.567 million viewers (#59) • 0.32 HH (#59) • 0.14 A18-49 (#64) • 0.17 A18-34 (#28) • 0.14 A25-54 (#83)

PRIME TIME TOONAMI 11/24/18:
Dragon Ball Z Kai (repeat) (ADSM, 9:00 PM, 30 min.) • 0.450 million viewers (#75) • 0.28 HH (#76) • 0.14 A18-49 (#64) • 0.13 A18-34 (#52) • 0.14 A25-54 (#83)
My Hero Academia (repeat) (ADSM, 9:30 PM, 30 min.) • 0.420 million viewers (#81) • 0.27 HH (#82) • 0.14 A18-49 (#64) • 0.12 A18-34 (#57) • 0.14 A25-54 (#83)
Naruto: Shippuden (repeat) (ADSM, 10:00 PM, 30 min.) • 0.398 million viewers (#87) • 0.26 HH (#84) • 0.12 A18-49 (#82) • 0.10 A18-34 (#71) • 0.14 A25-54 (#83)
Boruto: Naruto Next Generations (ADSM, 10:30 PM, 30 min.) • 0.420 million viewers (#81) • 0.26 HH (#84) • 0.13 A18-49 (#75) • 0.12 A18-34 (#57) • 0.14 A25-54 (#83)

Read more: https://programminginsider.com/saturday-final-ratings-michigan-ohio-state-on-fox-is-the-most-watched-college-football-regular-season-telecast-of-the-season/

Note while the total viewers and households were lower, the 18-34s especially plunged from a 0.175 average during the Gumball hour to a 0.125 average during Toonami's first hour! At least the older demographic held stable and in fact increased, picking up the slack, as the 18-49s and 25-54s were fairly stable throughout (rigidly so in the case of the latter).

Even so, Adult Swim's classical key demographic is 18-34, so it's quite disheartening to see them watching Gumball then leaving in droves when Toonami begins, even if they DO come back for Dragon Ball Super, and to a lesser extent, JoJo.

This, from 11/17/18 (the AOT marathon night), is also interesting to note:

PRE-TOONAMI CN 11/17/18:
Lego JL: Gotham City (repeat) (TOON, 7:00 PM, 109 min.) • 0.578 million viewers (#58) • 0.36 HH (#57) • 0.16 A18-49 (#48) • 0.16 A18-34 (#26) • 0.16 A25-54 (#72)
Teen Titans Go Fill (repeat) (TOON, 8:49 PM, 11 min.) • 0.522 million viewers (#61) • 0.32 HH (#62) • 0.14 A18-49 (#65) • 0.15 A18-34 (#29) • 0.14 A25-54 (#79)

PRIME TIME TOONAMI 11/17/18:
Dragon Ball Z Kai (repeat) (ADSM, 9:00 PM, 30 min.) • 0.486 million viewers (#66) • 0.30 HH (#65) • 0.17 A18-49 (#41) • 0.18 A18-34 (#16) • 0.17 A25-54 (#64)
Attack on Titan (repeat) (ADSM, 9:30 PM, 30 min.) • 0.309 million viewers (#89) • 0.22 HH (#81) • 0.11 A18-49 (#81) • 0.13 A18-34 (#36) • 0.11 A25-54 (#92)
Attack on Titan (repeat) (ADSM, 10:00 PM, 30 min.) • 0.276 million viewers (#92) • 0.21 HH (#84) • 0.10 A18-49 (#91) • 0.12 A18-34 (#43) • 0.09 A25-54 (#99)
Attack on Titan (repeat) (ADSM, 10:30 PM, 30 min.) • 0.258 million viewers (#93) • 0.19 HH (#90) • 0.10 A18-49 (#91) • 0.12 A18-34 (#43) • 0.10 A25-54 (#96)

Read more: https://programminginsider.com/saturday-final-ratings-ohio-state-maryland-on-abc-in-early-afternoon-is-the-top-saturday-telecast-among-adults-18-34-and-all-key-male-demos/

A similar pattern prevailed that week, but notice that in all metrics except for total viewers and households, Kai actually won the night!

Edited November 29, 2018 by OwlChemist81

[Daos]

Meanwhile the Murphy Brown reboot gets cancelled because it's only drawing 6.2 million. 

Could Murphy Brown be coming to Toonami??

[The1gairon]

27 minutes ago, Daos said:

Meanwhile the Murphy Brown reboot gets cancelled because it's only drawing 6.2 million. 

Could Murphy Brown be coming to Toonami??

6.2 million is something Toonami fans would BEG to have at this point.

[Ginguy]

Grim as the totals might be, the total block share was above average through the first half. That isn't bad given the Hallmark Originals, college football and LivePD competition.

Will Megaloratings fix that, hard telling, but it is kind of clear that MobPsycho is a bust.

[PokeNirvash]

If Mob Psycho's a bust, then why's Crunchyroll partnering with [as] for that new Blade Runner anime?

[Mr Owl]

1 hour ago, PokeNirvash said:

If Mob Psycho's a bust, then why's Crunchyroll partnering with [as] for that new Blade Runner anime?

Desperate measure

[Ginguy]

1 hour ago, PokeNirvash said:

If Mob Psycho's a bust, then why's Crunchyroll partnering with [as] for that new Blade Runner anime?

So, how exactly is Mob Psycho's not finding an audience in any way related to a future project under development?

 

[PokeNirvash]

Assuming losing the usual Dragonball-only crowd is "not finding an audience", its poor ratings may stain the new Toonami-Crunchyroll partnership?

Why the fuck do I even try with you people.

[Mr Owl]

53 minutes ago, PokeNirvash said:

Why the fuck do I even try with you people.

you enjoy the abuse?

[Ginguy]

18 hours ago, PokeNirvash said:

Assuming losing the usual Dragonball-only crowd is "not finding an audience", its poor ratings may stain the new Toonami-Crunchyroll partnership?

Why the fuck do I even try with you people.

Why would it stain the relationship though? I mean, Tenchi Muyo GXP was a ratings disaster, and Toonami still has things from Funi. They just didn't renew GXP. For that matter, Uno Pacu failed in ratings, yet Toonami continues to run with DBS.  I just don't see the connection between individual shows and working with production companies, particularly since there are so few of them.

[Winter_Rain]

On 11/28/2018 at 11:53 AM, OwlChemist81 said:

I was talking about the other shows. Both Boruto and Mob Psycho 100 got a 0.12 in 18-34, which is the same as the 2nd and 3rd episodes of Attack on Titan during the marathon.

DBS had 650K total viewers, yes, but only a 0.22K in 18-34, which is pretty low for it. The culprit is clear by looking at the F12-34 column: young women just aren't watching this Toonami anymore, despite scant attempts in FLCL Alternative and maybe a couple other shows to cater to them. They'd rather watch whatever romantic schlock Hallmark vomits out that night, as is evidenced by the 2nd-place finish from the movie this week in that demo.
 

Well hey, as a female between the ages of 12 and 34, I can say that I don't really watch Toonami anymore.  And I'm not gonna lie, I would rather watch romantic Hallmark schlock over stuff like Black Clover, Super, or the Narutos.  (Not that I really watch much TV at all, but if I HAD to pick...)  

Romantic schlock is a one-and-done with with at least some possibility of satisfactory payoff within two hours of viewing time.  

By the way, I think it's a little disparaging to talk about "romantic schlock" when a lot of the block could pretty much be described as...well, shounen schlock.  Of course most women are going to prefer schlock that's oriented towards them. 

[Winter_Rain]

On 11/28/2018 at 12:03 PM, elfie said:

This is one problem that I never realized until now that Toonami may be falling victim to: no women representation.  With female roles being more prevalent in anime than male roles, you'd think Toonami would have its fair share of anime that stars a woman. However, those anime tend to be either fanservice or idol anime, which Toonami can't air due to it being out of its genre, AND the most popular anime titles are aimed at little boys, which means they all star boy characters instead. We need more anime like Kill la Kill or Michiko and Hatchin.

Don't forget "cute girls doing cute things" anime.    Many of those series featuring a predominantly female cast are fapbait aimed at otaku men.  Which uhhhhh...I mean there is a niche for that, but it's definitely not "representation".  

I feel it's worth mentioning though that having a lot of shounen on the block isn't automatically some turn off to women.  Many shounen, and other "male oriented" series, that have achieved a lot of success were in part able to do so because they appealed across demographics and were able to attract a lot of female fans --- with JoJo being one of the early examples.  

Like I can tell you many ladies were perfectly okay with a series starring the likes of Joseph Joestar.   ( ͡° ͜ʖ ͡°)

[Zenigundam]

Shounen is meant for the 6-12 age range. Toonami will get cancelled because its producers have a weird obsession with shounen, even though they're middle aged men. 🧔

The man who acquired Hellsing Ultimate and Parasyte was abruptly fired. 

[The1gairon]

1 hour ago, Zenigundam said:

Shounen is meant for the 6-12 age range. Toonami will get cancelled because its producers have a weird obsession with shounen, even though they're middle aged men. 🧔

The man who acquired Hellsing Ultimate and Parasyte was abruptly fired. 

Buddy, it's been showing shonen for like 7 years and it's still around.

[Blatch]

When people refer to the "girl power" lineup of early 2015, are they only bringing it up because of the ratings we had at the time? They were Toonami's best ever, but more than that, it was around the time where a new ratings source came in that gave us expanded demographics. People thought that was interesting and hyperfocused on it, even though we have no idea if the F12-34 ratings were any better before that. And it's not like Toonami lacked shows with female leads; there was the first SAO (ignoring the second half), Black Lagoon, and even stuff like Sym-Bionic Titan. The 2011 ThunderCats show probably also had strong girls/women, but I don't know for sure.

Since both new FLCLs failed to make the numbers go up, the explanation for lower female viewership is the same as everything else: Toonami's numbers are down as a whole, but are still in okay territory. Let's not overthink this.

[PokeNirvash]

Am I the only one who thinks Toonami had higher ratings in 2015 thanks to increased female representation was more because of fanservice and not more women watching?

[Daos]

2 hours ago, PokeNirvash said:

Am I the only one who thinks Toonami had higher ratings in 2015 thanks to increased female representation was more because of fanservice and not more women watching?

Well it had higher ratings due to being newer, years of cord cutting have taken their toll by now and years of very mediocre programming have done some pretty severe damage to the Toonami brand at this point. Catering to the Dragonball audience hasn't been a good long term decision either. Being years late at getting the big hits isn't helping much either.

Fan service might be in the mix too but it's a bunch of stuff.

[The1gairon]

4 hours ago, Daos said:

Well it had higher ratings due to being newer, years of cord cutting have taken their toll by now and years of very mediocre programming have done some pretty severe damage to the Toonami brand at this point. Catering to the Dragonball audience hasn't been a good long term decision either. Being years late at getting the big hits isn't helping much either.

Fan service might be in the mix too but it's a bunch of stuff.

The shows airing now still have some fanservice, but it's mostly fanservice aimed AT girls.  Hunky men, or bishonens, or cute male students, n' all that.  Ironically, My Hero Academia currently has the MOST female fanservice on the block, with several female characters filling that every week.  AoT has strong female fighters, but barely anyone watches AoT on Toonami and just go for all the other outlets.

Kalifa taking center stage can't come soon enough.

[Daos]

26 minutes ago, elfie said:

The shows airing now still have some fanservice, but it's mostly fanservice aimed AT girls.  Hunky men, or bishonens, or cute male students, n' all that.  Ironically, My Hero Academia currently has the MOST female fanservice on the block, with several female characters filling that every week.  AoT has strong female fighters, but barely anyone watches AoT on Toonami and just go for all the other outlets.

Kalifa taking center stage can't come soon enough.

Ehhh she's not in the show that much. It's Caulifa as in Cauliflower. 

[OwlChemist81]

Well, here's the last report of an epoch: the Age Before MegaloBox. All eligible shows made the Top 50 and I believe also improved in key demos:

http://www.showbuzzdaily.com/articles/showbuzzdailys-top-150-saturday-cable-originals-network-finals-12-1-2018.html#comment-198968

Yup, I'm right. Boruto, DBS, and Mob all improved markedly over last week in Adults 18-34 and Adults 18-49. Only JoJo held steady.

Edited December 4, 2018 by OwlChemist81

[Blatch]

I probably like Megalobox more than you do (as I've seen it), and I wouldn't make a big deal of it coming to the block.

These numbers look good enough. It looks like we're seeing actual stability where the block averages between 300K and 350K (in totals) a week.

[less complaining is more]

[OwlChemist81]

Last week Naruto Shippuden got a 0.10 in Adults 18-34. That's about 68K viewers. At 10 PM. I'm not saying every show needs to do over 200K in 18-34 (Hell, not even Super gets THAT anymore) but I'm thinking maybe higher than 100K (0.15) is the new benchmark? At least all the "cable originals" did do that this week.

Edited December 4, 2018 by OwlChemist81

[OwlChemist81]

I just closed my Excel Spreadsheet, and then THIS happened--go figure:

https://programminginsider.com/saturday-final-ratings-alabama-georgia-sec-championship-on-cbs-is-the-most-watched-college-football-regular-season-telecast-in-seven-years/

12/1/18 - Total Viewers
Show	Viewers	Retention
DBZ Kai	470,000
MHA	396,000	84.26%
Shippuden	391,000	98.74%
Boruto	363,000	92.84%
DBS	558,000	153.72%
MP100	391,000	70.07%
AOTS3	360,000	92.07%
JoJo4	334,000	92.78%
B. Clover	358,000	107.19%
H×H	338,000	94.41%
FLCL3	304,000	89.94%
PTE	263,000	86.51%
Lupin	248,000	94.30%
Jack	229,000	92.34%
AVERAGE	357,357	41st of 48
12/1/18 - Adults 18-49
Show	Viewers	Retention
DBZ Kai	206,000
MHA	174,000	84.47%
Shippuden	195,000	112.07%
Boruto	192,000	98.46%
DBS	343,000	178.65%
MP100	223,000	65.01%
AOTS3	208,000	93.27%
JoJo4	198,000	95.19%
B. Clover	228,000	115.15%
H×H	213,000	93.42%
FLCL3	197,000	92.49%
PTE	166,000	84.26%
Lupin	155,000	93.37%
Jack	145,000	93.55%
AVERAGE	203,071	42nd of 48

Hey, not too shabby! 11 out of 14 shows were over 300K total viewers and 190K adults 18-49. Also, Black Clover is just begging to be on earlier. It should be leading-in to Super at 10 PM, while the Naruto hour moves to 11 and 11:30. But I don't expect this to actually happen until next year.

BTW, if we have the regular lineup on December 22, then we get Season 2 of Black Clover to kick off 2019 Toonami--IF we get Season 2, since FUNimation DID just announce a new exclusive first look deal with Hulu. But I've gotta believe that applies to NEW series and franchises, not series and franchises currently airing on Toonami.

[MasqueradeOverture]

 

[Ginguy]

BC is number 2 in key demo and remains banished.

Wonder if DeMarco regrets the knee-jerk dismissal yet?

[PokeNirvash]

Chad Clover does it again.

[Blatch]

If anything, Black Clover should be the 9:30 show, and simply swapping it with MHA seems like a good idea. I would be overjoyed to see that move royally piss off the Toonami hardcores.

[Daos]

BC is on its last 3 eps though so too late to do anything about that now.

I like how we're all happy that the ratings were only the 8th worst for the year. This was a triumph!

 

[Sketch]

16 hours ago, OwlChemist81 said:

I just closed my Excel Spreadsheet, and then THIS happened--go figure:

https://programminginsider.com/saturday-final-ratings-alabama-georgia-sec-championship-on-cbs-is-the-most-watched-college-football-regular-season-telecast-in-seven-years/

12/1/18 - Total Viewers
Show	Viewers	Retention
DBZ Kai	470,000
MHA	396,000	84.26%
Shippuden	391,000	98.74%
Boruto	363,000	92.84%
DBS	558,000	153.72%
MP100	391,000	70.07%
AOTS3	360,000	92.07%
JoJo4	334,000	92.78%
B. Clover	358,000	107.19%
H×H	338,000	94.41%
FLCL3	304,000	89.94%
PTE	263,000	86.51%
Lupin	248,000	94.30%
Jack	229,000	92.34%
AVERAGE	357,357	41st of 48
12/1/18 - Adults 18-49
Show	Viewers	Retention
DBZ Kai	206,000
MHA	174,000	84.47%
Shippuden	195,000	112.07%
Boruto	192,000	98.46%
DBS	343,000	178.65%
MP100	223,000	65.01%
AOTS3	208,000	93.27%
JoJo4	198,000	95.19%
B. Clover	228,000	115.15%
H×H	213,000	93.42%
FLCL3	197,000	92.49%
PTE	166,000	84.26%
Lupin	155,000	93.37%
Jack	145,000	93.55%
AVERAGE	203,071	42nd of 48

Hey, not too shabby! 11 out of 14 shows were over 300K total viewers and 190K adults 18-49. Also, Black Clover is just begging to be on earlier. It should be leading-in to Super at 10 PM, while the Naruto hour moves to 11 and 11:30. But I don't expect this to actually happen until next year.

BTW, if we have the regular lineup on December 22, then we get Season 2 of Black Clover to kick off 2019 Toonami--IF we get Season 2, since FUNimation DID just announce a new exclusive first look deal with Hulu. But I've gotta believe that applies to NEW series and franchises, not series and franchises currently airing on Toonami.

I hear the latest line-up promo uses a clip from the first episode of BC season 2. Also, CR has the master license to Black Clover not FUNimation.

[The1gairon]

... last three episodes?  ... wait. What episode number just aired?

[PokeNirvash]

48.

[Ginguy]

15 hours ago, Blatch said:

If anything, Black Clover should be the 9:30 show, and simply swapping it with MHA seems like a good idea. I would be overjoyed to see that move royally piss off the Toonami hardcores.

Hmmm, a reactionary, knee-jerk move that might not work and trolls the only portion of the audience that is actually keeping the block on the air?

 

Yeah, there's a strong possibility of it happening.

 

[OwlChemist81]

I think the Naruto hour should be 11 PM, not 10 PM, and the block should go DBZK -> MHA -> BC -> DBS leading-in to that. Only problem is Mob Psycho 100 Season 1 would get stuck at 1 AM for its last few episodes, and pissing off Crunchyroll at this point is unwise.

[OwlChemist81]

Sadly, it seems the 8 PM Gumball beat everything on Adult Swim that night in total viewers and households:

Pre-Toonami CN
Amazing World of Gumball (repeat) (TOON, 8:00 PM, 30 min.) • 0.620 million viewers (#49) • 0.35 HH (#53) • 0.18 A18-49 (#31) • 0.16 A18-34 (#23) • 0.19 A25-54 (#51)
Amazing World of Gumball (repeat) (TOON, 8:30 PM, 30 min.) • 0.498 million viewers (#61) • 0.31 HH (#58) • 0.14 A18-49 (#64) • 0.13 A18-34 (#38) • 0.15 A25-54 (#71)

Prime Time Toonami
Dragon Ball Z Kai (repeat) (ADSM, 9:00 PM, 30 min.) • 0.470 million viewers (#66) • 0.30 HH (#64) • 0.16 A18-49 (#47) • 0.15 A18-34 (#30) • 0.16 A25-54 (#64)
My Hero Academia (repeat) (ADSM, 9:30 PM, 30 min.) • 0.396 million viewers (#81) • 0.26 HH (#77) • 0.13 A18-49 (#71) • 0.12 A18-34 (#43) • 0.12 A25-54 (#86)
Naruto: Shippuden (repeat) (ADSM, 10:00 PM, 30 min.) • 0.391 million viewers (#82) • 0.25 HH (#82) • 0.15 A18-49 (#58) • 0.15 A18-34 (#30) • 0.14 A25-54 (#75)
Boruto: Naruto Next Generations (ADSM, 10:30 PM, 30 min.) • 0.363 million viewers (#86) • 0.24 HH (#84) • 0.15 A18-49 (#58) • 0.16 A18-34 (#23) • 0.14 A25-54 (#75)

Read more: https://programminginsider.com/saturday-final-ratings-alabama-georgia-sec-championship-on-cbs-is-the-most-watched-college-football-regular-season-telecast-in-seven-years/

Edited December 6, 2018 by OwlChemist81

[Jman]

Toonami’s starting to feel like Soul Train in its dying days, except less dancing.  What used to be THE premiere source for a certain type of material (music, anime) has found itself outmoded and beaten by more contemporary sources for the item in question while its attempts to right the ship are beaten three steps ahead of the game.

You’ll know things have REALLY gone south if Toonami starts reminding you about the good old days before Netflix and Hulu like Soul Train did in its dying days.

Edited December 6, 2018 by Jman

[Daos]

Hey Hey.. Toonami has got a solid.... two years left!

[Jman]

22 minutes ago, Daos said:

Hey Hey.. Toonami has got a solid.... two years left!

At least we’re not seeing an intro that essentially  goes “remember when we were the only game in town?”

This was 2006 and their intro has James Brown and the Jackson 5, reminding you of when they mattered.  They stopped making new episodes that year.

Toonami hasn’t gone there...yet.  Wistfully remembering the good old days.